Job i Nordsjælland
ALK is on an ambitious journey to become the preferred allergy company globally. Since 2018 we have been investing heavily in digital consumer-facing activities via our Consumer Care business unit. Consumer Care is put in place to engage potential end-customers of ALK earlier in their disease journey. Through digital engagement tools, e-commerce and innovative partnerships such as telehealth solutions and in-pharmacy allergy clinics we try to make simple solutions for people living with allergy. The team is operating globally in markets such as USA, Germany & UK, with more to come. To support this journey, we’re looking for a new Digital Marketing Manager to join our Consumer Marketing team.
Do you love digital marketing and do you have a constant urge to improve campaign performance, CPAs, CPLs etc., to ultimately improve our business? Do you have a performance mindset and get motivated by reaching ambitious goals that directly impact the bottom line of the company? Do you have strong growth ambitions – both personally and for the business you work for? Can you move seamlessly between strategy, planning and execution across channels? If so, you might be the Digital Marketing Manager we are looking for.
Areas of responsibility
- Drive marketing planning and execution across all digital marketing channels, including SEO, SEM, paid social media, programmatic and display advertising camp...